Watch as a group of British school boys tries General Mills' Trix cereal for the very first time! From their surprised reactions to the bright, colorful puffs to their candid responses on the taste ...

In this hilarious episode, we dive into the world of cereal humor as British highschoolers react to American breakfast cereals. Watch their priceless reactions to Trix and other cereal goodies! Don't ...

Walmart and WK Kellogg are accused of negligence after a man bit down on a hard object while eating a bowl of Frosted Flakes cereal, which he had purchased in the Philadelphia area. Liability ...

Cupcake icing and sports drinks — in all their crayon-like colors — are the final frontiers for Nick Scheidler's team. Scheidler leads product development at Walmart's Sam's Club, which in 2022 ...

As more major food brands commit to phasing out chemical dyes from snacks and cereals in the U.S., some are struggling to find natural replacements. Many consumers say they want bright colors. How ...

Finding the time to eat a satisfying, nutritious breakfast every morning is tough, but the best protein cereals make it a bit easier (and a whole lot tastier). From buzzy brands like Magic Spoon and ...